Pioneer Contact Bond

Beko

Pioneer Contact Bond


With its aim to help in bringing back the glory of the Shoe Capital in the Philippines, Pioneer Contact Bond, with the help of the agency, the Grupo Sapatero program and tapped the support of the Marikina City local government and the Marikina Shoe Industry Development Office (MASIDO). Engaging activities and promo programs were mounted for shoemakers and store owners to use, carry and push for the products.

The program sought to equip shoemakers and local manufacturers with the knowledge and benefits of using Pioneer Contact Bond while helping to put the spotlight back to the craftsmanship of local shoemakers and preserving the industry.

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Grupo Sapatero

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