Shaping the Gift to Build Tomorrow’s Greats.
In celebration of the Gifted Awareness Month, PROMIL® Four, in partnership with the Philippine Center for Gifted Education (PCGE), conducted a Learning Workshop, on child development that showcased expert speakers in the field of Developmental Pediatrics, Clinical Psychology, Obstetrics, Health & Wellness, Arts, and Nutrition. The event was held at the Sofitel Philippines Plaza Manila in Pasay City. Key mommy influencers were selected and utilized for the campaign that focused on communicating the brand’s key pillars, namely, proper education, proper nutrition, proper parenting and proper care.
Promil Four engaged two (2) mega influencers and two (2) macro influencers
For its campaign to educate the public about Promil Four’s three key equities, namely, Proper growth, proper nutrition and proper parenting as key to nurturing your child’s Gift.